How To Tackle The Lack Of Digital Skills In Marketing

“UK skill levels in Digital Marketing are worryingly low… creating a tangible barrier to Britain’s ability to export” Chartered Institute of Marketing ‘Digital Marketing Skills Benchmark 2018’ The Chartered Institute of Marketing undertook a study of nearly 5000 individuals, to assess the proficiency of Digital Marketing Skills of employees across a wide range of industries…

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How To Become A Digital Marketer In 2020

  Whether you’re 16 and fresh out of school or you’re a fully-fledged adult looking for a career change, digital marketing could just be the vocation for you.    Discover what’s required for a flourishing digital marketing career and decide if it’s your idea of vocational paradise or vocational hell. DEVELOP Digital marketing may look…

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A Brief History Of Us

  FROM DIAL-UP INTERNET MASTERS TO LEADING DIGITAL MARKETING AGENCY IN DEVON Every digital marketing agency has a story… but none in Devon go quite so far back as Optix Solutions… The year was 1999 and Ricky Martin was livin’ la vida loca whilst three fledgling guys including Alastair Banks and James Dawkins were studying…

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An Interview With Simon Key – Digital Marketing Team Leader

Digital marketing is a fantastic industry for people who want to constantly evolve and develop their skills. The online landscape is constantly changing and adapting, from new apps to new social media platforms and new Google algorithms on a regular basis – you’ll never be bored.  Our colleague and social media marketing connoisseur, Simon Key,…

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