Optix: The Content Marketing Agency
What can you do in 8 seconds? Switch on the kettle? Create an empty email? Wonder how the latest batch of candidates on this seasons Apprentice are always so frustratingly bad. And you're done. That was it.
8 seconds is also the amount of time you have to persuade someone to carry on reading your website, before they leave, and more often than not, head to a competitor.
But the one key thing that is going to keep someone on a page is content - compelling, engaging, well written and relevant content. And Optix are the perfect content marketing agency to help craft it.
So if you've made it past the 8 second mark and want to know a little more about our content creation - then just read on.
Content Marketing from Optix
As well as all important copywriting, Optix Solutions specialise in the creation of infographics, videos and whitepapers alongside anything else you'd like to create - we like a challenge.
Content doesn't just sit on its own though. The web is full of unread articles and how-to guides. We also specialise in tying our work into an overall content marketing strategy.
We can even tie it into an outreach strategy to ensure your content is communicated across the online world by key influencers to ensure maximum reach.
How we plan content at Optix
- Idea generation: a flurry of different concepts are put together ranging from the traditional to cool and quirky.
- Planning: We tie in the content with your desired objectives. Need more engagement on social channels or more sign up's on your website? We'll tie the content to it.
- Sign off: Naturally we want your input so we'll discuss our ideas and how we reached them before you give the go-ahead.
- Creation: Using our range of digital marketing specialists we'll set to work to create something special.
- Launch: It's live! Content shouldn't be done in isolation though, so we provide a range of channels, avenues and people who can help market your content to the wider world.
- Measurement: Comments, Likes or Links. Whatever you need to measure we set up the tools to track them. Not only does this give us the opportunity to report back to you with our results it gives us a valuable insight into how content should be created in the future.
Why Content Marketing from Optix?
With over 15 years of digital marketing experience we've built up an impressive skillset working on a huge range of different content marketing projects. From one-off pieces to gain social traction to complete content hubs we're able to deliver something different.
Ready to work with us?
If you want to take your next step with your content marketing then contact us using the details here or if you want to talk through your content objectives in more detail just call us on 01392 667766.
Need a content marketing agency which delivers?
Then contact us using the details here, or call us 01392 667766. Or why not look through our case studies to see how content has helped them succeed.
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