“UK skill levels in Digital Marketing are worryingly low… creating a tangible barrier to Britain’s ability to export” Chartered Institute of Marketing ‘Digital Marketing Skills Benchmark 2018’ The Chartered Institute of Marketing undertook a study of nearly 5000 individuals, to assess the proficiency of Digital Marketing Skills of employees across a wide range of industries…
Read MoreDigital Skills, Flexible Working, And Work-Life Balance
HOW THE OPTIX DIGITAL ACADEMY CAN ADDRESS THREE URGENT ISSUES FACING EVERY BUSINESS AND EMPLOYEE It goes without saying that both businesses and employees are finding themselves increasingly shifting to online platforms and channels to promote their services and skills, with the UK digital economy predicted to grow to 33% of GDP by 2020. Yet,…
Read MoreInvesting In Your Employees Is Fundamental To A Successful Business
YOU HEARD IT HERE FIRST… Okay, you probably didn’t actually hear it here first. You probably heard it from Richard Branson first. If you’re anything like us then when you hear the words ‘investing in your employees’, your brain naturally thinks about Richard Branson. Well, that’s where our collective brain went anyway, and here’s why!…
Read MoreIntroducing The Optix Digital Academy
Helping businesses improve their Digital skills We are pleased to be able to share our exciting news with you. Optix Solutions are launching a Digital Training Academy! We have been brainstorming over the idea for a while, waiting for the right time to commence… So what is the Optix Digital Academy? As a Digital Marketing…
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