ABOUT MATT
As Client Account Manager, Matt's role is to build strong client relationships and steer projects towards success, keeping the delivery team and the client's strategic objectives properly aligned. His experience spans national travel brands like Awaze and The Travel Chapter, local law firms, recruitment businesses, manufacturing companies and luxury jewellery suppliers.
His marketing background covers brand and digital strategy, SEO, email marketing, CRO and social media, along with managing multichannel campaigns, TV advertising and large-scale brand sponsorships. Having spent much of his career in-house, he understands the value of clear, actionable insight and a results-driven, test-and-learn approach.
He's also seen things from the other side of the table: in a previous in-house role, he worked with Optix as a client to deliver a digital marketing strategy, which gives him a genuinely empathetic perspective on how client projects should be run.