As Head of Digital, Jack supports the management of the marketing department and works closely with our valued clients on a daily basis, delivering work across a range of digital marketing disciplines, including SEO, Email Marketing, PPC, Social and content marketing. Jack also provides consultative work through delivering Digital Strategies and leads the Optix Digital Academy to enable businesses across the country to upskill their marketing teams to deliver better results.
Exeter-based marketer: 2015-Present Working as a marketer in the local area, developing relationships and helping clients to achieve measurable improved results.
SEO Client Results: 2021-2022 Achieved 377% YoY increase in organic goal completions for leading Exeter-based business.
Exeter University: MBA Delivery 2021 Delivered a full week-long curriculum of actionable digital marketing tactics to MBA students for their Digital Marketing Module.
Exeter University: MSc Marketing 2017 Achieved Distinction in MSc Marketing.
Exeter University: L’Oréal Brandstorm 2017 Placed in the final 8 teams in an international business case competition where University students compete in the development of a marketing strategy.
Japan: Lead English Instructor 2012-2014 Consistently ranking within the top 50 foreign language instructors in Japan across the whole country, as voted for by students.