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Get Insight on the Effectiveness of your Website

Posted by Optix Solutions on November 4th 2013 in Design, Development, Company News

Your website might look great, but if your customers find it hard or confusing to navigate and use, chances are you will lose them to one of your competitors. After all, they're only a click away. The average visitor length of stay on a web page is just eight seconds. If a visitor can’t quickly find what they are...

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Can Your Business Afford to Ignore the Facebook Factor?

Posted by Optix Solutions on October 31st 2013 in Social Media, Online Marketing, Company News

Whether you are a Facebook fan or Facebook-phobe in your personal life, if your business is selling a product or service to the general public the reach of Facebook as a potential communications and marketing tool simply cannot be ignored. In case you were in any doubt, here are some facts: With 1 billion members worldwide, 33 million in...

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How to Claim your Google Plus Vanity URL

Posted by Thomas Fletcher Jones on October 30th 2013 in Social Media, SEO, Online Marketing

Are you embarrassed by your ugly Google+ URL? Fear not - this post will explain how you can be the envy of your friends/competitors with a shiny new vanity URL. Last summer Google introduced custom URLs for brands and celebrities with verified profiles. This meant that Toyota could now use the URL Google.com/+toyota rather than the slightly less memorable plus.google.com/100128670340279447796. Google...

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Google announces new Algorithm called Hummingbird

Posted by Optix Solutions on September 27th 2013 in SEO, Online Marketing

Yesterday Google announced that they have launched a brand new Algorithm called Hummingbird which has already been live for around a month. Most changes we see such as Panda and Penguin are “updates” but this is a completely new Algorithm and the biggest change since 2001 according to Google's Amit Singhal. What’s changed? The changes are focused on...

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Introducing Optix Fridays

Posted by Optix Solutions on September 4th 2013 in Design, Development, SEO, E-Commerce, Online Marketing, Company News, Mobile Marketing, PPC

As an agency we have always delighted in informing and educating our clients. We simply love enthusing about the opportunities digital marketing offers. There are many digital marketing practices that can help a business achieve objectives but the question is, what should I be investing in? Email marketing? Social media engagement? Search engine optimisation? Content creation? Optix Fridays have been...

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Senior Web Designer Vacancy in Exeter, Devon

Posted by Optix Solutions on August 30th 2013 in Design, News, Company News

We are looking for a talented Senior Web Designer to join our forward-thinking and innovative team. If you have a few years under your belt, then we want to hear from you to find out what you think you can bring to Optix. Your primary role will be to ensure the design service delivery from Optix is second to...

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