Are you optimising your content with Google Authorship?

Posted by Alastair Banks on May 27th 2014 in Social Media, SEO, Online Marketing, Digital Marketing

We’re all interested in ways to improve our position in the search engine results (often referred to as search engine optimisation) so we can stay ahead of the game. Most people have caught up with the news that keyword-stuffing and other cheap tricks just won’t cut it - in fact this can have a negative effect on your...

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Breathe for Jo – Chiefs Tickets

Posted by Alastair Banks on April 16th 2014 in Uncategorized

In support of my friend Jo Smith I’m giving away our Exeter Chiefs Rugby tickets this weekend (19th April). We have four Gold Card tickets in an excellent location (central and only a few seats down from Rob Baxster himself). The tickets get you access to the Gold Card bar before and after the game and are worth a great...

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Google AdWords Goes (not provided)

Posted by Optix Solutions on April 11th 2014 in PPC, Digital Marketing

Yesterday Google announced that they will no longer pass Keyword data from Ads on Google to analytics packages in order to keep searches secure. This follows the previous changes to the data provided from organic search queries. What is (not provided)? Back in 2011 Google began to send an increasing percentage of users to the SSL encrypted version of their...

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What is Inbound Marketing?

Posted by Amanda Parsons on January 31st 2014 in Social Media, Online Marketing, Company News, Digital Marketing

Not sure what all this Inbound Marketing stuff is all about? Here's a great, concise explanation from Alastair and you can always contact us here if you'd like to find out more. For many years marketeers have focused on outbound marketing...  Your message is pushed out attempting to buy people’s attention. Think Radio, Think Magazine Ads, Think TV. With Inbound Marketing the...

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Optix Solutions Becomes Official Google Partner

Posted by Optix Solutions on January 27th 2014 in Company News, Digital Marketing

The Digital Marketing team at Optix Solutions are very pleased to announce that we are now official Google Partners. As an agency we are now recognized by Google for the quality of the Search and Display Advertising we run on behalf of our clients. In the words of Google "The Google Partner badge shows the world that Google trusts your...

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Project Manager Role at Optix Solutions

Posted by Alastair Banks on January 23rd 2014 in Company News, Jobs

Optix Solutions is looking to expand its team further this year. 2013 saw expansion for us with a move to larger premises in Marsh Barton and new staff joining throughout the year. The team at Optix now comprises of 14 of the finest digital minds and we're looking for a 15th.  The Role An experienced digital project manager is required to come...

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