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Digital Marketing Jargon Made Easy

Posted by Hanna Skillern on April 26th 2016 in SEO, Online Marketing, Digital Marketing

Digital Marketing Jargon Made Easy

Here at Optix we are so used to talking about our services, we often use words or abbreviations to describe tactics and actions and forget not everyone has a digital marketing dictionary handy! We’ll be producing a series of blogs to explain what these shortened terms mean.  AdWords AdWords is Google’s advertising service. It allows businesses to display ads on...

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Digital Marketing Work Experience at Optix

Posted by Hanna Skillern on April 20th 2016 in Online Marketing, Company News, Digital Marketing, Jobs

Last week we had Brad Croasdell join us for a week of work experience after he asked Al what qualities were needed from a digital marketer at our seminar in February! We asked Brad a few questions about his time with Optix Solutions.  Who are you? I hail from Cumbria in a little town called Appleby-in-Westmorland. I began studying Marketing...

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Junior PHP Developer Wanted

Posted by Optix Solutions on April 19th 2016 in Development

Junior PHP Developer Wanted

Great News, an exciting opportunity has opened up for a bright and passionate junior/trainee web developer. We are looking for someone to join the web development team in a junior capacity. The ideal candidate will be passionate about coding, have an unquenchable thirst for knowledge of all things web and will have acquired a respectable basic level of...

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Do you need a new website?

Posted by Hanna Skillern on April 6th 2016 in Design, Development, Online Marketing

Do you need a new website?

Before you even consider whether to build a new website, you need to ask yourself if you even need one? It's a broad and daunting question so we’ve picked out the top 4 questions you need to consider when deciding if you need a new website or not… Is your site responsive? The term ‘responsive design’ means that the website is...

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March Go-Lives

Posted by Hanna Skillern on March 29th 2016 in Design, Development, Company News

We’ve had an incredibly busy month with lots of our clients ‘going-live’ with new shiny websites, not to mention our own of course! The Devon Air Ambulance Trust Before and After - http://www.daat.org/ DAAT’s original website wasn’t designed with a large digital marketing influence and as time went on, we realised we could improve the general interface of the site whilst incorporating...

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Our New Brand

Posted by Hanna Skillern on March 29th 2016 in Design, Company News

Our New Brand

Last month at our annual seminar, we revealed our new branding, we’ve had great feedback and are very excited to get it all wrapped up.  Having had our current brand and website for too long to remember, it was time to create something that truly reflected Optix’s mentality and work ethic. We are used to creating new brands and...

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