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Tsunami (Earthquake) in Japan

Posted by on March 11th 2011 in News

Today we saw a pretty devasting Earthquake happen in Japan, measuring 8.9 magnitude. Here is how you "internet people" can keep up to date and more importantly, help out. On Twitter Hash tags to follow: #japan #tsunami People to follow: @BBCBreaking @SkyNewsBreak Donate to support people affected by the Japan Tsunami People to donate to: Red Cross Our thoughts and prayers are with those affected...

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Cross Pollination and Tidy Business Benefits

Posted by Dan White on March 7th 2011 in Company News, Online Marketing

I’ve found it interesting how diverse our Web Design clients are and how broad a spectrum of business areas we have helped secure a presence online. [caption id="attachment_958" align="alignright" width="300"] Connections[/caption] We have created websites for an Office Cleaning Client in Exeter, a National Renewable Energy Resource, a Worldwide Broadcast Equipment Sales Company and 2 Local Charities alongside many others....

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Happy Chinese New Year from Optix Solutions

Posted by Dan White on February 3rd 2011 in Company News, Online Marketing

Optix would like to take this opportunity to wish you all a happy Chinese New Year, the year of the 兔 Rabbit. To celebrate the Chinese New Year we would like to hand out little red packets containing gifts to all new friends. So this Chinese New Year we are offering £100 discount for Email marketing set up (£199...

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Why you need to know about the changes to Website Regulation

Posted by Amanda Parsons on February 2nd 2011 in E-Commerce, News, Online Marketing

From the 1st of March 2011, marketing communication on websites will be regulated by the ASA (Advertising Standards Authority), the UK’s independent regulator of advertising. According to the CAP (Committee of Advertising Practice), the ASA's online remit has been extended to cover communication on organisations' own websites (“regardless of sector, type of businesses or size of organisation”) as well...

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How we help companies with their Social Media Marketing

Posted by Alastair Banks on January 24th 2011 in Social Media, Company News

For the last few years businesses have been trying to get their heads around Social Media and how it can fit into their marketing mix. At Optix we got in early, we made the mistakes, we spent time learning so we could impart our knowledge on others. For the last year or so we have been working with...

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SEO Predictions of 2011 – The World of Search

Posted by Mike Lemon on January 17th 2011 in Social Media, SEO, Online Marketing

Well, a new year is upon us so I thought I would provide an insight into how I see Search moving over the next year. I may, or may not be correct, but I’m basing my thoughts on the last year and how trends within Search have been moving. More local Search results turning more local. Over the...

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