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How to ensure your web provider is doing the best for you

Posted by Charlie on August 13th 2012 in Company News

I have now been working in the web industry for a year or so, so I thought I would share a few of my thoughts in a series of blogs, which I hope will allow you to get more out of your web supplier. I want to highlight the most common issues prospects have discussed with me and provide...

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Optix Team Member takes on the Charity Crayon Challenge for Devon Air Ambulance Trust

Posted by Lisa Watson on July 30th 2012 in News, Company News

Amanda, Social Media Consultant and PA to Alastair here at Optix, is looking to raise funds for Devon Air Ambulance Trust Having previously undertaken more physical feats, this time she's chosen to dispense with her dignity and go for all out embarrassment. Amanda said 'I recently wore a crayon costume to a fancy dress party and, despite being surrounded by...

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How to dramatically improve the return on your Pay Per Click ads

Posted by Lisa Watson on July 30th 2012 in Online Marketing, PPC

If you’re not already familiar with Pay Per Click (PPC) Ads, they are the sponsored online adverts which appear on a number of websites, the most popular of which is Google. Unlike traditional advertising, with Pay Per Click Advertising you only pay when a potential customer clicks on your ad – hence the name “Pay Per Click”. Used correctly,...

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SunGift Solar Beaming After Awarded Met Office Contract

Posted by Lisa Watson on July 23rd 2012 in News

Recently, we were delighted to learn that our client, SunGift Solar, were awarded a contract from the Met Office. As part of the contract, the team at SunGift Solar were to design and install a huge array of 1000 solar panels across the roof of the Met Office energy centre in Exeter - one of the largest roof-top solar...

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5 Areas You MUST Consider Before Starting a New Project

Posted by Lisa Watson on June 26th 2012 in News

So you are about to embark on a brand new project. A new project means a new vision, new ideas and a whole different ball game when it comes to your client as; after all, everybody is different. Remember that quote ‘one size fits all’? Well ignore it! When it comes to business, this is rarely the case. The...

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Press Release: Shearings, The UK's Leading Specialist Tour Operator, To Embrace Social Media

Posted by Lisa Watson on June 18th 2012 in Social Media, News

Optix Solutions today announced that they are working with the UK's leading specialist tour operator, Shearings, to help them use Social Media to attract and retain customers. Shearings already has traditional and highly effective methods of advertising in place, but after attending a presentation from Optix Solutions on the power of Social Media, the forward-thinking team at Shearings acknowledged...

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