Why you can't ignore mobile web in 2013

Posted by on April 26th 2013 in Design, Development, Mobile Marketing

The mobile web rapidly expanded to the point where it cannot be ignored any longer. This transition has caught many organisations by surprise, and good advice is hard to find. We’d like to help dispel the mobile web myths and address many of the questions you may have. [caption id="" align="alignnone" width="500"] St. Peter's Square over 8 years, Source: NBC...

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Why Al & James deserve to win Employer of the Year

Posted by on April 24th 2013 in Company News

Tweet #ExeBizAwardsOptix Meet Al and James They started Optix Solutions straight out of Exeter Uni, back in 1999 Aww... weren't they adorable?! (Sorry Al & James, we had to get at least one embarrassing photo in here... heehee) Al & James have been shortlisted for Employer of the Year in the Express & Echo Business Awards. It's now down to a public vote...

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5 things you should always consider when filming a video

Posted by Lisa Watson on April 18th 2013 in Online Marketing

With video ads increasing purchase intent by 97%, and brand association by 139%, there is no doubt that now is the time for businesses to start participating in the use of video. When it comes to using video, content is key to the success of your video. Get it right and even the shortest of videos can inspire,...

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Why vote for Optix Solutions in the Express and Echo Business Awards?

Posted by Amanda Parsons on April 9th 2013 in Company News

Tweet #ExeBizAwardsOptix Hello and thank you for dropping by to find out more about our entry and why we hope you will vote for us. We're very proud to have been shortlisted for Employer of the Year, in the Express and Echo Business Awards 2013. The winner will be decided by a public vote via Twitter. We felt it would...

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Thomas Haynes joins Optix Digital Marketing Team

Posted by Alastair Banks on April 9th 2013 in Social Media, SEO, News, Company News, Online Marketing

This week we're extremely excited to be welcoming Thomas Haynes to the Optix Digital Marketing stable. Thomas has been working in the search marketing industry for over six years and the portfolio of companies he's worked with reads like a who's who in blue-chip names. Amongst others, Thomas has worked with the likes of HSBC, Disney, M&S, Tesco, Bentley...

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In Focus: Town and Gown 10k Website

Posted by on April 3rd 2013 in Design, Development, Company News

One project in particular which has been close to our heart this year is, a microsite for the annual races which support the Muscular Dystrophy campaign. The Town and Gown 10k races take place in Oxford and Cambridge and each event sees thousands of people turn up, taking over the University towns with their trademark orange t-shirts. Runners...

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