Archive for the: "Social Media" category

Old Mill Group in the UK's Top 20 for Twitter Usage

Posted by Alastair Banks on August 11th 2014 in Social Media, Company News, Digital Marketing

We were delighted to receive the news that our client, Old Mill Group (accountants and financial planners) are making some serious waves on Twitter, a platform we trained them on just a couple of years ago. A recent survey by Accountancy Age found that Old Mill Group ranked 20th in the Top UK accounting firms for Twitter rankings. This...

Read more

Are you optimising your content with Google Authorship?

Posted by Alastair Banks on May 27th 2014 in Social Media, SEO, Online Marketing, Digital Marketing

We’re all interested in ways to improve our position in the search engine results (often referred to as search engine optimisation) so we can stay ahead of the game. Most people have caught up with the news that keyword-stuffing and other cheap tricks just won’t cut it - in fact this can have a negative effect on your...

Read more

What is Inbound Marketing?

Posted by Amanda Parsons on January 31st 2014 in Social Media, Online Marketing, Company News, Digital Marketing

Not sure what all this Inbound Marketing stuff is all about? Here's a great, concise explanation from Alastair and you can always contact us here if you'd like to find out more. For many years marketeers have focused on outbound marketing...  Your message is pushed out attempting to buy people’s attention. Think Radio, Think Magazine Ads, Think TV. With Inbound Marketing the...

Read more

'The Big Predictions for 2014' 24th of Jan at Optix

Posted by Amanda Parsons on December 19th 2013 in Social Media, SEO, Online Marketing, Company News, PPC, Digital Marketing

The digital landscape changes daily. Keeping up to speed with these changes is imperative if you want your business to succeed online. Welcome to our flagship event, our once a year extravaganza! Don’t worry, we’ll still be running our Optix Fridays throughout the year and we also have a special series of sector specific events planned. This one however is for...

Read more

End the Week on a High With Optix Fridays

Posted by Optix Solutions on November 5th 2013 in Design, Development, Social Media, SEO, E-Commerce, Online Marketing, Company News, Mobile Marketing, PPC

At Optix we simply can’t stop inspiring businesses and organisations to make the most of digital marketing – we’re just passionate about what we do. In the fast-changing world of online marketing it is not always easy for business to settle on the right mix of digital marketing. Clients typically find themselves grappling with questions such as: Should I concentrate on...

Read more

Can Your Business Afford to Ignore the Facebook Factor?

Posted by Optix Solutions on October 31st 2013 in Social Media, Online Marketing, Company News

Whether you are a Facebook fan or Facebook-phobe in your personal life, if your business is selling a product or service to the general public the reach of Facebook as a potential communications and marketing tool simply cannot be ignored. In case you were in any doubt, here are some facts: With 1 billion members worldwide, 33 million in...

Read more

Back to Top