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Archive for the: "Online Marketing" category

Not sure where to start with Social Media? Try here!

Posted by Amanda Parsons on August 12th 2010 in Social Media, Company News, Online Marketing

Social Media ‘Starter Kits’ Social Media can help you create sales opportunities like you’ve never imagined. It can help you engage with clients and prospects in a new and innovative way. We've developed a number of 'starter kits' which will help you build your business on these exciting platforms. There are hundreds of social sites out there so we’ve picked...

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Do you understand your brand?

Posted by on August 10th 2010 in Design, Online Marketing

Creating and establishing your own unique brand is a very particular and complex challenge for business. A brand is much more than a logo. A brand is made up of multiple strands and layers, from products and packaging to customer service, and it is sometimes difficult to work out if your own understanding of your own brand bears any...

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Blog or brochure site?

Posted by on August 2nd 2010 in Design, Development, Social Media, Online Marketing

Such is the rapid and relentless advance of online technology, it is worth recalling that it was only a matter of a decade ago that business finally acknowledged the necessity of having a decent website at all. Brochure sites as they are known - sites that basically give the visitor a bit of information about the organisation, details of...

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5 things you can do as a site owner

Posted by Dan White on July 22nd 2010 in E-Commerce, Social Media, SEO, Online Marketing

Of all the areas covered where people can have the most impact and input, SEO is the one where time can be spent to maximum benefit. This list contains 5 simple things you as a site owner can do yourself, to easily help your site rank well without needing a drop of technical knowledge. All it will cost is...

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E-Commerce survival guide: 10 mistakes to avoid

Posted by on July 21st 2010 in E-Commerce, SEO, Online Marketing

With e-commerce sites increasing over tenfold in the past few years, competition is rapidly on the rise and to stay ahead of the game is becoming increasingly difficult. With 80% of startups failing and the internet boom now a thing of the past, it is essential to adhere to certain rules, or risk losing customers. With technology accelerating at...

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Local Charity and The Web - DAAT Interview

Posted by Dan White on July 7th 2010 in Social Media, Online Marketing

Optix Solutions are starting a series of interviews with our most respected clients for our blog. It’s great to have Devon Air Ambulance Trust on board as a leading local charity. We believe people will be interested in what they have to say about the internet. In particular Optix are interested in how the Charity Sector considers the internet...

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