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Archive for the: "Online Marketing" category

Happy Chinese New Year from Optix Solutions

Posted by Dan White on February 3rd 2011 in Company News, Online Marketing

Optix would like to take this opportunity to wish you all a happy Chinese New Year, the year of the 兔 Rabbit. To celebrate the Chinese New Year we would like to hand out little red packets containing gifts to all new friends. So this Chinese New Year we are offering £100 discount for Email marketing set up (£199...

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Why you need to know about the changes to Website Regulation

Posted by Amanda Parsons on February 2nd 2011 in E-Commerce, News, Online Marketing

From the 1st of March 2011, marketing communication on websites will be regulated by the ASA (Advertising Standards Authority), the UK’s independent regulator of advertising. According to the CAP (Committee of Advertising Practice), the ASA's online remit has been extended to cover communication on organisations' own websites (“regardless of sector, type of businesses or size of organisation”) as well...

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SEO Predictions of 2011 – The World of Search

Posted by Mike Lemon on January 17th 2011 in Social Media, SEO, Online Marketing

Well, a new year is upon us so I thought I would provide an insight into how I see Search moving over the next year. I may, or may not be correct, but I’m basing my thoughts on the last year and how trends within Search have been moving. More local Search results turning more local. Over the...

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2011: Year of the pro-active search engine?

Posted by on December 15th 2010 in SEO, News, Online Marketing

When I read about Nigel Leck's Twitter chatbot, @AL_AGW last month and technology review's report on what he has created, essentially a pro-active search engine that directs the information to you without actively searching for it, I have been excited by the prospect that eventually the relevant information to what I need will just find me. A few days...

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Google Instant Preview and how to capitalise on it

Posted by Dan White on November 10th 2010 in Design, SEO, Online Marketing

Google has launched its instant preview feature which shows a small visual preview of websites in the search results, as below; This latest development moves search engine marketing into an area that it would not normally encompass, the art and design world! Sites will now not only be compared on search position but also in visual terms. My recommendations having...

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Social Media Survey 2010 - The results are in!

Posted by on October 27th 2010 in Social Media, News, Company News, Online Marketing

The increasing use of Social Media has created a fundamental shift in the way a business needs to think. Are you missing out on opportunities? Do you know what other businesses are doing? We've asked the questions, and the results are in! We aren't short of Social Media success stories. Who hasn't heard of the millions Dell has made...

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