Archive for the: "News" category

Google’s New URL Shortening Service

Posted by Mike Lemon on October 1st 2010 in Social Media, News

So what is all about? Today we noticed Google’s new URL shortening service recently available to the public called A URL shortening service allows you to create a shorter, easier to share version of your website’s address, ideal for social networks like Twitter where characters are limited. It was originally launched to be used only by Google but has...

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2010 Beacon SW Summit - will you be there?

Posted by Amanda Parsons on September 17th 2010 in Social Media, News, Company News

Preparations for this year's Beacon SW Summit are well under way and places are booking fast. Former British Lions Rugby Coach, Sir Ian McGeechan will be the keynote speaker and the event will be focussing upon leadership in the future world of business. Our very own Alastair Banks will be kicking off the day with an informative and entertaining...

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We build and write blogs in Exeter . . . oh yes we do!

Posted by on July 26th 2010 in Design, Social Media, News, Company News

    There’s no denying that one of the biggest shifts online in recent years has been the uptake of Social Media. In fact, it’s estimated that 1 in 6 minutes online is spent on Social Media Sites. Blogs are a fantastic part of the Social Media landscape. They are an invaluable tool for forward-thinking organisations looking to attract new...

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Devon's Wildlife on the Web

Posted by on July 10th 2010 in Design, Development, News, Company News

When you’re charged with celebrating and informing people about the outstanding natural environment of the country’s second biggest county, taking in moorland to coast, the creation of a comprehensive and creative website was needed to do it justice. Devon Wildlife Trust (DWT) recently brought Optix Solutions in to completely overhaul the charity’s six-year-old web presence, and create a resource...

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Devon Air Ambulance Trust takes Transparency to a new level

Posted by Kristen Sousa on June 30th 2010 in Design, Development, News

For charities to survive and prosper it is vital that they retain the goodwill of their existing supporters and earn that of potential new donors. Transparency is a key element in achieving these objectives for charities of all descriptions. After all, the majority of the money that enables them to do their work ultimately comes out of the general...

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Gaining insight into how organisations are using Social Media

Posted by Kristen Sousa on June 25th 2010 in Social Media, News, Company News, Online Marketing

FROM huge multinationals to small start ups, confusion still reigns in business as to how to join the social media revolution and tap into its vast marketing potential. Just as social media is transforming the way individuals communicate with each other, the business community is increasingly asking itself just how to it can best harnessed social networking in order...

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