Showing posts by Dan White

Questions to ask about your website's Marketing Content

Posted by Dan White on February 28th 2012 in SEO

???¿?? When you write marketing content having it appear in the search engines should be an important part of your online marketing plan. If you want your content to rank in search results Google suggest you answer the following questions about the page you are going to write. In their own words: ...if you want to step into Google's mindset, the...

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West Cornwall Cottage Holidays

Posted by Dan White on January 16th 2012 in News, Online Marketing

Optix Solutions is proud to announce another new client, this time from within the South West cottage holiday industry. West Cornwall Cottage Holidays are a well known name within their industry and have a fantastic range of business goals, activities and plans for the future. With Optix Solutions as their Online Marketing partner, we are sure we will...

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New website Launch: Grainge Architects in Exeter

Posted by Dan White on December 22nd 2011 in News

Late in 2011 Optix launched a new website for a fantastic architect company who have exceptionally high standards and an eye for detail. "Grainge Architects Ltd began in 1990 and has developed into one of the leading architectural practices in the South West." We are really pleased to be working with such a prestigious and talented company and are proud...

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Guess how many Baubles on the Optix Christmas Tree and you could win a Flipcam!

Posted by Dan White on December 9th 2011 in Social Media, Company News

*** This competition is now closed *** In conjunction with the Optix Advent Christmas calendar, we are also giving away another bonus prize for the tweeters, sharers and 'social engagers' we love so much. Guess the number of lavish and dazzling baubles on our extravagant and opulent Christmas tree; if you are in the closest 50% of guesses we will...

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How to get more Likes through Facebook PPC

Posted by Dan White on October 5th 2011 in Company News, Online Marketing

Recently our Head of Online Marketing, and keen blogger, Daniel Cave ran an experimental campaign on Facebook PPC to see what results were possible with minimal effort. Daniel created an advert within a tight niche in an enthusiast's area which had a potential reach of 60,000 users in the UK, and then set it to run for a few...

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Will your site get attacked by a Panda?

Posted by Dan White on August 18th 2011 in E-Commerce, SEO, Online Marketing

We have written a little bit of a comedy headline for what can be a VERY serious issue for some business owners and any managers responsible for profit and loss. Google's search ranking algorithm update code named 'Panda', dubbed the 'Farmer update' by the search industry, was released earlier this year. This is one animal you do not want...

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