Archive for the ‘Social Media’ Category

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1603.11

Are You LinkedIn Training Seminar in Exeter

Posted by Amanda in Social Media

28/03/11 LAST MINUTE UPDATE, 2 DELEGATES ARE UNABLE TO MAKE THIS MORNING’S TRAINING. WE ARE OFFERING THESE 2 PLACES AT 50% DISCOUNT, £75 PLUS VAT. Please call us on 01392 667766 to book this one off offer.

LinkedIn provides a phenomenal opportunity for switched on businesses to attract new work and proactively gain new customers, the question is, are you using it to your best advantage?

Do you have a sales or marketing team that are looking for new opportunities? If so, then LinkedIn should be in that mix.

Even if you don’t have a sales team, LinkedIn allows you to cultivate business relationships like no other Social Media platform out there.

Alastair Banks, from Optix Solutions, and Julian Summerhayes (See full bios on the link below)  have teamed up to provide detailed LinkedIn training which will focus on getting new business and growing existing relationships. Take a look at some of the footage from our last  Optix LinkedIn Seminar , video kindly supplied by www.wideeyecom.com 

This is not for people who just want an overview of the tool, this is for forward thinking businesses who want to learn from real experts how they gain extra business.

You’ll learn ‘on the tools’ techniques which you can implement in your business immediately. We will also provide a FREE follow up visit to your place of work after the training to see how you’re getting on.

The course will cover:

  • The Fundamentals of Inbound Marketing
  • LinkedIn Overview
  • LinkedIn – A Powerful Relationship Builder
  • LinkedIn – A Sales Tool
  • LinkedIn – A Positioning Tool

 

Who is this course for?

This course is suitable for anyone who wants to know how to use LinkedIn effectively within their business. This is not a large seminar; places are restricted in order to ensure delegates are given time and attention in order to maximise their potential on LinkedIn.

*The cost of this course is £150+vat. http://optixlinkedin.eventbrite.com/

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1103.11

Introducing the Optix Online Marketing Team in Exeter

Posted by Amanda in Company News, Online Marketing, SEO, Social Media

Here at Optix we have a dedicated Online Marketing Team, passionate about exceeding the expectations of their clients.  The Optix Online Marketing Team is headed up by Daniel Cave, who has been working with Search Engines and the Internet for 6 years. His skills have been honed working for a variety of Clients from large Fashion Stores to Public Sector information sites. Mike Lemon works alongside Dan in our Online Marketing Team, benefitting from Dan’s considerable experience and expertise.

We’re sure you are aware of how much Marketing has evolved since the advent of the Internet and the world’s extensive use of mobile technology. As a consequence it has been essential for any Online Marketing Team worth its salt to keep ahead of the game, in order to ensure a first class service to their clients and produce the results required.

Our Online Marketing Team are adept at harnessing traffic from the millions of search users. Their talents also extend to the design of a shopping cart that converts interest into sales, maximising opportunities and ensuring genuine buyers can find the products they are searching for. Optix’s Online Marketing Team have kept informed of the latest trends and techniques and have developed a few of their own along the way, such as our new custom SEO reporting and tracking systems. All of our Online Marketing Clients receive an in depth, visual, monthly report detailing the results of their Online Marketing campaign.

We currently provide Online Marketing for both B2B and B2C clients, choosing client specific services tailored to getting businesses visible on a large scale. Optix Online Marketing Team combine passion for quality traffic and an unwavering commitment to being up to date with the latest search news. We stay on the cutting edge with ideas, recommendations and positive steps toward profitability.

If you have a Website and could benefit from our expertise in helping the right customers find you, then please get in touch. Optix Online Marketing Team can drive the traffic to you and help make sure it turns into cash through Search Engine Optimisation, Pay Per click, Email Marketing, Social Media and more.

Contact us to see what we can do for you and take the first step in effectively advertising yourself online.

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Posted in Company News, Online Marketing, SEO, Social Media | No Comments »

2401.11

How we help companies with their Social Media Marketing

Posted by Alastair in Company News, Social Media

Social Media Marketing - Exeter

For the last few years businesses have been trying to get their heads around Social Media and how it can fit into their marketing mix. At Optix we got in early, we made the mistakes, we spent time learning so we could impart our knowledge on others. For the last year or so we have been working with our clients to help them build Social Media into their marketing and communications strategy.

Last week we were invited to make a board level presentation on Social Media to a national organisation and then went on to facilitate a discussion based on that presentation. We will now go on to consult this organisation on a regular basis, helping them with the delivery of their message through Social Media tools.

We also spent time with a medium sized organisation in Devon (150 staff) learning about their current marketing mix. We then conducted a significant piece of research work into their industry and put together a strategy which was presented to the board and their marketing team. This piece of work outlined everything we believe they now need to put in place from ‘monitoring systems’ to creation of blogs/key communicators within the firm and consistency of message. We will also be training their staff on the various tools we’ve put forward for use. Most importantly we’ve helped this company define kpi’s for success so that the board can see the impact of the work they start doing in the social space and how it’s working for them.

What are the plans for Social Media in your firm/organisation? Are you finding it difficult to map it out?
If you are looking for external help then our ‘presentation & discussion mornings’ start from just £300+vat. Our team can help you define what Social Media can do for your business.

All you need to do is call us today on 01392 667766 and book us in.

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