Archive for January, 2009

1401.09

Tip of the Month: Follow us on Twitter

Posted by Optix Solutions in News

Tweet Tweet Tweet Tweet – that’s Twitter for follow us on Twitter.

For those of you that haven’t got the foggiest clue what we’re on about – it’s Twitter. Twitter describes itself as “a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?”

Here at Optix – we’re maximising the potential of the web for our customers so that they can enjoy the rewards of a successful online presence. There are a number of factors which contribute to a successful web presence, but it goes without saying that the most important factor is education – knowing how to tune a website and website technologies to the favour of potential buyers and key decision makers. We will be updating our Twitter account regularly with the latest developments both here at Optix and on the Web and how you can turn them to your advantage.

You can view our Twitter account by logging on to http://www.twitter.com/OptixSolutions
To receive all of our latest updates, be sure to sign up for an account and follow us.

1401.09

Introducing Phase 1 of YouGen

Posted by Optix Solutions in News

YouGen is bringing together people interested in renewable energy to provide the answers they need. We’re helping YouGen, under the guidance of creator Cathy Debenham, create a community where people can share their experiences, recommend their suppliers and get advice from experts.

As well as accessing information about the various types of microgeneration, you can check which are suitable for your home and situation, and find tips about what to ask potential suppliers.

Soon you will also be able to search for local suppliers of your chosen technology, and contact them through the site. Our aim is to make it easy for you to choose the right form of microgeneration for your home and to find someone you trust to install it.
If you can’t phone a friend, the next best thing is to know whether other people are happy with the products and services offered by a supplier. Helping people to find a supplier they can trust in a new and rapidly changing microgeneration market is at the heart of YouGen.

Be sure to check out the blog – it’s filled with valuable information. Here are a few recent posts:

- Monbiot launches war on Agas
- Bring some heart into renewable energy
- Solar panels are flexible and easy
- Wind power: accessible yet frustrating
- Rainwater harvesting: isn’t it just a large water butt

http://www.yougen.co.uk

1401.09

Make Your Mark in 2009: Start Selling Online

Posted by Optix Solutions in News

Thanks to the internet reaching out to new audiences has never been easier, or more cost effective for a business. In fact, we’re openly declaring 2009 as the year to get YOUR business online!

For over 10 years we have provided ecommerce solutions to a number organisations throughout the UK, and are behind the development of some of the UK’s leading online retailers including Sportsman apparel and accessory suppliers the Sportsman Gun Centre, Disney Children Furniture specialists Starry Nights and Glam Salon Furniture to name but a few.

Each e-commerce development we undertake is seen as a partnership with the organisation. From our initial consultations, you will benefit from the expertise of our dedicated business development managers and our online marketing and web site usability specialists: ensuring that your site is built on a solid foundation which has been developed with the sole purpose of maximising every opportunity for success. Your e-commerce store will be developed to the needs of your business and customers providing you with an unparalleled amount of flexibility and customisation – enabling your online store to grow with your business. For an added level of security and service, we’ve partnered with ProtX – the world’s leading Credit Card Payment Gateway owned by Sage.

The Benefits:

- More cost effective to start up than establishing a new retail outlet or business premises

- Revenue from sales are deposited to your account quickly, great for cash flow

- It is quick and easy to make products available for sale to a global market

- Traditionally more cost effective to sell online – yielding higher returns on investment (ROI)

- Easy to introduce new products and or services to your offerings

- Allows more in-depth consumer interaction, enabling you to have a better understanding of their needs and how to fulfil them

The e-commerce “boom” showed us how incredibly easy it is to establish an online shop, just as the subsequent bursting of the e-commerce “bubble” demonstrated the harsh realities of making a success of an online shop. Against mounting market saturation and increased competition a successful ecommerce presence takes expertise and commitment – both of which you’ll find here at Optix Solutions.

For more information on how you can establish a new or revitalise an existing e-commerce solution contact us today on 0845 029 7766.